Hanover, April 29, 2026 – At this year's THE TIRE COLOGNE, the world's largest and most important tire trade fair, Linglong Tire will be showcasing its main brand alongside its corporate brands Crosswind, Leao, and Green Max. Visit us from June 9 to 11, 2026, in Hall 7 (Stand C-050 – D-059) across nearly 400 m².
For the first time in Europe, Linglong is presenting the new Linglong UHP tire, Sport Master II, the successor to the Linglong Sport Master, which will be available in stores from spring 2027. Key passenger car profiles from the Linglong Masters series will be on display, alongside a sustainable concept tire and the latest OTR profiles. In the truck segment, a total of four new profiles will premiere in Cologne, including a rolling-resistance-optimized trailer tire for long-haul transport and two brand-new bus tires for city and touring coaches.
The latest Linglong original equipment tires will be presented, as well as the Green Max brand, which will be marketed as an independent brand in Europe in the future. Visitors in Cologne will also see the latest passenger car and truck profiles from the corporate brands Crosswind and Leao, which are now produced exclusively in Europe, including the new Crosswind van tire, Dura Peak Van, for the first time.
Beyond showcasing its entire tire range, the focus of Linglong Tire's trade fair presence is on personal, one-on-one contact with customers from around the globe. At the booth and in the inviting Linglong Tire Lounge, our German and international sales team looks forward to welcoming visitors and guests for engaging conversations and meetings throughout the event.
THE TIRE COLOGNE is organized by Koelnmesse and the Federal Association of Tire Dealers and Vulcanizers (BRV). With around 350 exhibitors from 32 countries, it is one of the world's most important industry platforms. Approximately 15,000 trade visitors from over 110 countries are expected to attend.














